The majority of clients approach us to commission a programme of traditional in-store visits. In many sectors, the in-person channel continues to be the embodiment of the brand, and central to a multichannel strategy.
Our highly skilled and dedicated team of Mystery Shoppers will visit your stores and objectively assess the performance of the frontline teams versus pre-agreed criteria. Our shoppers’ mission will vary according to your overarching objectives, they are able to evaluate the end-to-end experience, or look at specific elements of the experience (e.g. marketing or training initiatives) in order to feedback on the issues that matter to you.
As with all our programmes, results will be made available to you through our industry-leading online portal, which will be customised to meet your exact requirements.