Events

Events

Sports Events

At React, we share a great love of sport. Whether it be racing at Ascot, watching Everton playing (and usually losing) at Goodison Park, cheering England on at Twickenham, or celebrating another Ashes victory at Trent Bridge, our sporting passion is what unites us as a team of people outside our business connection.

As a natural extension of this, we have a great deal of experience in Mystery Shopping sporting events, both in the UK and further afield. Our dedicated shopper team will evaluate the success of your event, by experiencing it just as a genuine customer would, and feeding back versus your expectations. Learnings can be shared with your entire events team, and action planning can take place to address any disappointments before your next event takes place.
Our Mystery Shopping and exit survey research techniques have been successfully utilised in tandem by our clients to help drive event-on-event improvements.

As with all our programmes, results will be made available to you through our industry-leading online portal, which will be customised to meet your exact requirements.

Music, Charity & Other Events

It’s not just sporting events that we love to be involved in. At React, our team of event fanatics are waiting to help you improve the customer experience at your next event.

There are no limitations in terms of which events we can support you with. From large venue music concerts to all manner of charity events nationwide – we will provide insight on the experience of your customers in an easy to interpret, actionable format.

As is typical of all event experiences, our Mystery Shopping and exit survey research techniques have been successfully utilised in tandem by our clients to help drive event-on-event improvements. Results will be made available to you through our industry-leading online portal, which will be customised to meet your exact requirements.

Case Studies

Mystery Shoppers go Undercover at Heathrow Airport

Caterer Eurest Aviation is using ‘mystery shopping’ to monitor and drive service standards within the 22 catering concessions that it operates at Heathrow Airport. The company serves some 76,000 airport and airline staff and contractors and has achieved a 7 per cent...

Surveys give Cineworld Cinemas the Big Picture on Customer Service

‘Mystery shopping’ and on-line surveys for mobile devices – which generate over 400 responses from customers daily – have helped Cineworld Cinemas’ expansion programme, with the number of cinemas increasing to 82 from 71 when the programme started in 2005. Cineworld...

Mystery Diners support Morrisons Supermarket Café Experience

Morrisons supermarkets have commissioned React CX for a series of independent reviews to assess its 399 in-store cafés, to support the standards of customer service which helped it win the 2015 UK Quality Food and Drink Awards. The survey and reporting process has...

Shopping & Leisure Estate ‘Knowledge is Power’

ReactCX designed a mystery shopping CX programme to measure the customer experience against agreed criteria and standards; GAP analysis of CX performance and delivery against targets; and then design of customer service and sales training programmes to promote optimal...

Whether paper-based or electronic, face-to-face, online, telephone or internet based, React can deliver. Get in touch to see how we can help.